_Camel Crush Cigarettes are considered the fastest growing flavor of tobacco cigarettes in the world.  Created by the RJ Reynolds Tobacco Company, this single brand has increased the market share by over 20% among teen smokers.

Known for their small blue menthol capsule within the filter, regular users are able to experience a fresh blast of menthol flavor, on demand. Smokers simply have to squeeze the cotton filter which bursts the menthol capsule, transforming a regular cigarette into a menthol cigarette.

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The main difference between Camel Crush and Camel Crush Bold is the type of tobacco used withing the paper. Crush uses the same formula as Lights while Bold, which debuted in 2011, uses the same tobacco formula as Classic smoke Filter.  This leads to a more full-bodied taste and flavor.

According to the RJ Reynolds, adult smokers like the fact that they were able to decide when, or if, they wanted to add a fresh menthol taste to their cigarette.

What is in the blue ball in a Camel Crush filter?

Contrary to popular belief, the tiny blue gel ball in the filter is simply a encased sphere of menthol liquid.  When pressure is applied,  the menthol substance is then released within the cotton filter to add a bit of synthetically created mint or menthol flavor. This allows smokers to chose if they with to have a regular tobacco flavor experience or a menthol one.